Description: Marissa Mayer and the Fight to Save Yahoo!, Paperback by Carlson, Nicholas, ISBN 1455556602, ISBN-13 9781455556601, Like New Used, Free shipping in the US "When Yahoo hired star Google executive Marissa Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California's headquarters. On them, there was Mayer's face and one word: HOPE. But just more than a year later--on November 4, 2013--Mayer sat in front those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet, and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room - and behind it, a question: Was Mayer actually going to be able to do this thing? Nicholas Carlson's fast-paced narrative is the inside story of how Yahoo got into such awful shape in the first place, Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. "--
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Book Title: Marissa Mayer and the Fight to Save Yahoo!
Number of Pages: 368 Pages
Language: English
Publisher: Grand Central Publishing
Publication Year: 2016
Topic: Industries / Computers & Information Technology, Industries / Media & Communications
Item Height: 1 in
Illustrator: Yes
Genre: Business & Economics
Item Weight: 10.8 Oz
Author: Nicholas Carlson
Item Length: 8 in
Item Width: 5.2 in
Format: Trade Paperback